In the rapidly evolving world of technology, Dell is making a bold statement with its 2025 Partner Program—a strategic blueprint that's not just about selling hardware, but about creating a collaborative ecosystem ready to ride the AI wave.
The Partnership Powerhouse
Picture this: Nearly half of Dell's net revenue in the Asia Pacific region comes from partnerships. That's not just a number—it's a testament to the power of collaboration in today's tech landscape. Saravanan Krishnan, Dell's Country Manager in Malaysia, puts it perfectly: "Winning together is our north star."
What's New in Dell's 2025 Playbook?
The program isn't just a subtle refresh—it's a complete reimagining of how tech partnerships can drive innovation. Here are the game-changing highlights:
AI: The Ultimate Growth Catalyst
With the global technology market projected to hit a staggering $5 trillion in 2025, AI is the rocket fuel. Dell is positioning its partners to be at the forefront with:
- A juiced-up 3X multiplier on AI Networking infrastructure
- Enhanced Data Science & AI training competencies
- Access to the groundbreaking Dell AI Factory portfolio
Sweetening the Deal for Partners
Dell's not just talking collaboration—they're putting serious money where their mouth is:
- 2% Storage+ growth incentive for top-tier partners
- 1.5% Client PC growth incentive
- A whopping 4% Compete Select acquisition rebate for winning new business
The PC Refresh Revolution
*[IMAGE PLACEHOLDER: Sleek, next-gen AI-enabled Dell PCs]
With a newly unveiled AI PC portfolio, Dell is setting the stage for a massive technology upgrade cycle. Partners can capitalize on this wave with expanded base rate eligibility and recognition of consumer products.
Sustainability Meets Strategy
In a world increasingly concerned about environmental impact, Dell is walking the talk. The program includes:
- An energy efficiency calculator
- Product Carbon Footprint reporting
- Dell Asset Recovery Services to responsibly retire legacy IT hardware
The Human Touch in Tech Partnerships
What sets this program apart is its focus on making collaboration smoother. Features like the Incentive Simulator and integrated technology tools mean partners can make faster, smarter decisions.
Manish Gupta, another key Dell executive, summarizes it perfectly: "We're not just providing a program; we're creating a pathway for shared growth and success."
The Bottom Line
Dell's 2025 Partner Program isn't just a corporate strategy—it's a vision of how technology companies can innovate, collaborate, and drive meaningful change in the AI era.
Want the full details? Check out Dell's partner benefits page
- PakChaq Riq
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